Use our Pitch Canvas to help you craft a story for your business and structure a pitch for early-stage investors.
Created by Ben Graziano.
Every stakeholder to a business has a different concept of its value; you must, therefore, target your pitch appropriately. The information that early-stage investors (including founders) expect to see is captured in the Business Value Concept:
Based on this framework, we have designed a canvas that you can use to develop a pitch for early-stage investors:
The canvas can be used alone, but it is most effective when used along with teammates to capture different ideas, collect feedback and accelerate the development process. We recommend 9-steps for developing a pitch using the canvas: