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Advice on Value Proposition Design from a cleantech startup
2min
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Advice on Value Proposition Design from a cleantech startup
Dimitrios Terzis, the founder of Medusoil, explains the importance of effective value proposition design.
Created by Ben Graziano.
Here, Dimitrios Terzis, the founder of Medusoil explains the importance of using different strategies for different stakeholders. He makes clear how value propositions may differ from customer to customer. Commercial customers may have other priorities than public bodies, for example.
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